What Happened in African Fashion This Week
- bolaji akinwande
- Jun 28
- 3 min read
The Spring/Summer 2025 (SS25) season of Paris Fashion Week began this week with two designers paying homage to African roots. In addition, African streetwear brands are taking part in the Union De La Jeunesse Internationale summit through a series of fashion pop-ups and panel talks in pursuit of collective progress.
Clearly Invincible brings you the latest in our weekly African fashion recap. Here's everything that happened this week.
Brand.
GHANAIAN WOMENSWEAR BRAND FEBRUARY BY SERWAA RELEASES RESORT COLLECTION.
February by Serwaa is a womenswear brand based in Ghana, offering contemporary ready-to-wear designs for the modern African woman. The brand has released its 2025 resort collection, inspired by the archives of the fashion house. Pieces from the collection are vibrant and sculptural, featuring fabrics such as organza, linen, and cotton.
Collection.
GHANAIAN STREETWEAR BRAND FREE THE YOUTH COLLABORATES WITH NEW YORK-BASED BRAND - WHO DECIDES WAR.
Free The Youth is a Ghanaian streetwear brand that fuses Ghanaian and African street style in its designs. This week, as Paris Fashion Week SS25 menswear season unfolds, the streetwear house has collaborated with Who Decides War — a New York-based urban brand — on a limited edition of graphic T-shirts, which will be available at Maison Guava in Paris. The collaboration serves as a creative exchange deeply rooted in youth culture, identity, and urban style.
Brand.
UNION DE LA JEUNESSE INTERNATIONALE HOSTS SUMMIT SHOWCASING AFRICAN STREETWEAR BRANDS.
Union de la Jeunesse Internationale, a cultural center in Paris, is hosting the Communauté Internationale Summit this week. The event features workshops, panel discussions, and pop-ups showcasing African streetwear brands such as Meji Meji (Nigeria) and Free The Youth (Ghana).
A highlight of the summit is a collaboration between Jendaya—a London-based creative studio and agency—and Street Souk, Nigeria’s streetwear convention. This partnership expands the summit’s roster with brands like Severe Nature, WWYD (What Would You Do?), World Black Fantasy, Zttwshop, Medina, Magnum Man, Abela, and others.
The summit aims to unite independent designers and brands from around the world in pursuit of collective progress.
Collection.
NIGERIAN WOMENSWEAR BRAND FOR STYLE SAKE RELEASES SUMMER SOLSTICE COLLECTION
ForStyleSake is a Nigerian womenswear brand known for its contemporary designs. Since its debut at last year’s Lagos Fashion Week, the brand has been gaining recognition in the luxury fashion space.
Its latest collection, titled “Summer Solstice,” is a vibrant tribute to nature and the warmth of summer. The pieces feature bright fruit and botanical prints, ranging from maxi dresses to coordinated three-piece sets.
Collection.
NIGERIAN MENSWEAR BRAND MAGNUM MAN UNVEILS NEW COLLECTION TAGGED “PROJECT ILASHE”
Magnum Man is a Lagos-based luxury menswear brand known for blending African heritage with contemporary style.
Its latest capsule collection, titled “Project Ilashe,” draws inspiration from the popular Lagos coastline, Ilashe, exploring themes of African rest, cultural memory, and quiet luxury.
The collection features a mix of aso-oke pants, linen two-piece sets, and cargo pants, striking a balance between minimalism and bold expression.
Showcase.
TWO DESIGNERS CHANNEL AFRICAN HERITAGE AT PARIS FASHION WEEK MENSWEAR SHOWCASE.
This week marked the Spring/Summer 2025 (SS25) season of Paris Fashion Week for menswear. Among the plethora of designers, names like 3.Paradis, founded by French-African designer Emeric Tchatchoua, and Jah Jah, founded by French-Senegalese designer Daquisiline Gomis, showcased collections rooted in African heritage.
3.Paradis' collection, titled “Steps to Nowhere,” explores the illusion of time using desert imagery inspired by the French children’s book The Little Prince. The runway set paid homage to the African Sahara Desert, while the pieces featured earth-toned colors ranging from beige to dark brown and more.
For Jah Jah, its Spring/Summer offering is titled “A Silent March” and is heavily inspired by the creative director's African and Caribbean roots. Pieces draw references from West African tailored suits to Jamaican crochet patterns. The collection also features an upcoming collaboration with Adidas. The brand’s Megaride S2 sneaker, scheduled to drop in 2026, was showcased on the runway. The sneaker is inspired by the Ethiopian flag.
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