Explore the dynamic realm of African fashion through our roundup, where we unveil weekly developments in the industry.
Economic
In March week 2, we highlighted France's stance on ending the export of its used clothing, emphasizing a shift away from viewing Africa as a dumping ground for fast fashion. Now, Kenya's second-hand clothing industry is confronted with a potential setback, as France, Denmark, and Sweden propose a ban on exporting used textiles from the EU. This development has spurred lobbying efforts from Kenyan cloth dealers, who stress that such a ban could adversely affect millions of livelihoods and tax revenues in the country. Considering that Kenya imported 177,386 tonnes of used clothing in 2022, the outcome of these negotiations carries substantial implications for the nation's textile trade and the livelihoods it supports.
Education/Information
TheRockGroup (TRG) proudly announces its collaboration with UNESCO in co-writing the report titled 'The African Fashion Sector.' This comprehensive document sheds light on the significant trends and challenges facing Africa's fashion and textile industries, offering evidence-based policy recommendations. Among the insights provided by TRG's fashion sustainability experts, Karin Boomsma and Esther Mangiza, and co-author Elise Sormani.
Brand
Deji & Kola, a prominent fashion brand originating from Nigeria, achieved a remarkable milestone with the opening of its debut store in Kent, United Kingdom. This strategic move underscores the brand's commitment to creativity, culture, and customer satisfaction as it expands its footprint internationally. Founded in 2017 by two brothers, the brand's foray into the UK market represents a significant step towards aligning creativity, unit economics, and scalability.
Brand
Indulge in nostalgia with Garmspot's Easter snack-inspired collection! Vibrant designs evoke cherished childhood memories.
Wrapping up this week's events in the African fashion scene, we're thrilled to witness the continuous surge of creativity. Stay tuned to the pulse of the fashion sector in Africa.
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