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What Happened In The African Fashion Industry This Week.

This year’s Met Gala being “Superfine: Tailoring Black Style” really highlights the growth of the African industry, along with the many things that happened in the past week.


Economy




A new report by Oxford Economics reveals that second-hand clothing (SHC) significantly contributed to the GDP of Ghana, Kenya, and Mozambique in 2023, generating over $100 million and supporting more than 100,000 jobs. SHC plays a vital role in poverty reduction, offering affordable clothing and creating job opportunities, especially for women and youth.



 



Event



As the vibrant city of Lagos prepares to take center stage, the upcoming Africa Fashion Week London (AFWL) promises to be an unparalleled celebration of African fashion. With the Lagos State Government stepping in as a key sponsor, the event, set for October 11-12 at the Kensington and Chelsea Event Centre, aims to highlight the immense talent and innovation within Nigeria's fashion industry. Queen Ronke Ademiluyi Ogunwusi, the founder of AFWL, emphasizes Lagos's role as Africa's fashion capital, making this partnership a significant leap towards unlocking the full potential of African fashion on the world stage.

 

Brand


Nigerian superstar Davido has unveiled his new “Jet Set” collection in collaboration with Puma.

 


Award




Joan Okorodudu, founder of Isis Models Africa, received the prestigious Lifetime Presidential Award at the Runway International Fashion Awards (RIFAS) in Baltimore. This recognition comes shortly after Isis Models Africa was highlighted at the UN General Assembly as a leading modeling agency empowering young African talents.


Event


The LAGOS x PARIS Accelerator is gearing up for its second edition, and the jury for this year’s selection has been announced. The panel includes renowned industry experts such as Sylvie Pourrat, Director of Premiere Classe Paris, sustainability expert Zara Odu, and Blessing Azubike, Senior Programme Manager at CcHub Creative. Joining them are branding expert Nelly Wandji, fashion consultant Jean-Marc Chauve, CEO Reni Folawiyo, industrial designer Nifemi Marcus-Bello, and PR expert Emmanuelle Courreges. These professionals will select the next 10 brands to join the prestigious accelerator program.


Brand




On Friday, October 11, 2024, Studio Bonnitta released its much-anticipated Print The Town collection, featuring nine stunning styles. Each piece was designed with exclusive prints, making the collection a standout for the season. With limited quantities available and no plans for restocks, the drop captured the attention of fashion enthusiasts looking for unique and one-of-a-kind outfits. Fans can shop the collection at www.studiobonnitta.com.ng, ensuring they grab their favorites before they sell out. This release sets the tone for bold December fits that are sure to turn heads.


Other




Studio X is currently offering a 70% discount on e-Commerce fashion photography services. This promotional offer is available until December 31st, 2024. Interested parties are encouraged to send a direct message to @studi0_x on instagram for inquiries or to schedule a session.


Award




Africa Fashion International (AFI) has officially partnered with The Met Gala for 2025, marking a significant milestone as the first African partner of this prestigious event. This collaboration highlights the growing influence of African fashion on the global stage. The Met Gala, known for setting fashion trends worldwide, will now showcase African designers and creative talents


 

If you were giving the chance, what would you wear to the Met Gala?

 

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